Light up the dark ages.
Think of moments in the past where people struggled through the dark with torches and weak lights and drop a NEBO flashlight into the picture. That contrast shows that the need for reliable light has always been there, the technology just hadn’t caught up. By reimagining history with better lighting, this idea shows that NEBO is the kind of flashlight people have always needed, in any era.
Digital LED Light Changing Billboard
Interactive Social Post
A series of posts on Instagram in which users can engage with NEBO through a series of guessing games. This series features square posts of zoomed-in images of historical figures holding a Slyde King 4k, giving customers a chance to guess who the figure is. The answer will then be posted to NEBO’s story the next day, asking users if they were “bright enough” to make the guess.
Activation
Historical Reenactment Event